As we approach the end of the year, budget season is almost here. But, in the midst of a global pandemic—with marketing funds frozen and many initiatives halted—it’ll be more difficult to plan than in years past.
With this challenge in mind, five industry-leading CMOs including Postclick’s Eric Eden share ten proven strategies for planning marketing budgets during uncertain times.
Proven strategies for planning marketing budgets
New resources to consider during the pandemic
Expert advice from Postclick CMO Eric Eden
Insights from five industry-leading CMOs
Research from the IAB, the WFA, and Bain After reading our ebook, you can receive a complimentary analysis of your current advertising funnel, complete with industry benchmarking and competitive analysis.
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